"Law & Order" returns this week for Season 21 after an absence of 12 years. Read the whole story
It's unclear whether the RFP is related to the ANA's "Cross-Media Measurement initiative," which it said would pilot a new "virtual people ID" methodology … Read the whole story
Tegna has been sold to investment hedge-fund firm Standard General and investors led by Apollo Global Management and its Cox Media Group for $5.4 … Read the whole story
Preliminary total audience delivery for NBC Television Network, USA Network, CNBC and Peacock averaged 11.4 million viewers, according to data from Nielsen and Adobe … Read the whole story
Can a cryptocurrency payment option give a streamer an edge? Read the whole story
Original shows will definitely reach nearly 400, and could end up exceeding 650. Read the whole story
The linear TV and streaming video audience for the halftime show jumped 19% year over year, to 28.8 million households, Read the whole story
Disney+ will surpass Netflix by 2028, despite Netflix's addition of 60 million subs, per the latest projections from Digital TV Research. Read the whole story
After years of unimpeachable growth, analysts believe Roku could be slowing down -- big time. Read the whole story
Consumers consider ads running in newspapers or before movies the most trustworthy, a Nielsen study finds, and are not inclined to begin a relationship … Read the whole story