TVBlog
A new "Beavis and Butt-head" series coming to Paramount+ this week revives memories of the original MTV series that made headlines in the 1990s. Read the whole story
"Local broadcasters are losing an estimated $2 billion annually when their content is accessed through Google and Facebook," the NAB said. Read the whole story
"It is a no-brainer as it levers the fact they control the dominant way consumers will access the internet for the foreseeable future," Pivotal … Read the whole story
"Consumers [are] three times more likely to trust their shampoo brand than news media," says the report from Brand Keys, which is based on … Read the whole story
The position was created when Raffaele Annecchino left as president and CEO of Paramount International Networks, Studios and Streaming Read the whole story
Long-form and social media viewing time increased. Read the whole story
For the three months ended July 31, TV networks aired 13% more national TV program promos (1.7 million spots) and 10% more impressions (248.8 … Read the whole story
As more households sign up for streaming video, cable TV continues to lose subscribers. Read the whole story
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Want some hope in an otherwise questionable TV marketplace with a probable recession, at least for streamers? Look at viewing time spent on streaming … Read the whole story
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Eliminating delivery to TVs that are actually turned off also improves engagement, brand awareness and favorability, per an A/B test conducted by DoubleVerify. Read the whole story
