TVBlog
by Adam Buckman, Featured Columnist
Few annual events on TV symbolize the flattening and fractionalization of our video media better than our annual awards shows. Read the whole story
by Todd Wasserman
State Farm is embracing the football season with new ads featuring NFL stars Aaron Rogers, Patrick Mahomes and the character Jake from State Farm. … Read the whole story
by Wayne Friedman
The promotion makes her responsible for all advertising and distribution revenue. Read the whole story
by Ray Schultz
"I've often felt isolated and alone in grief and yet it is something all of us will experience in our lives," observed Cooper. Read the whole story
COMMENTARY
by Karlene Lukovitz
Nearly half of of teams responsible for addressable TV advertising cover both linear and digital planning, finds the latest survey of agency and brand … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Old-school theatrical release thinking has returned for major movie and TV studio execs as they protect their best monetization efforts for their best movie/TV … Read the whole story