Two cop shows currently on the air both feature college professors with unorthodox and uncanny powers of deduction. Read the whole story
As linear cable TV network business continues its slow decline, national TV ad revenues will fall 4.9% by the end of this year to … Read the whole story
Ad-supported services' share of viewing rose 6%, and Tubi beat out Hulu as the most commonly used AVOD/FAST, per latest TiVo trends report. Read the whole story
LG Ad Solutions links Affinity Solutions' consumer purchase data, analytics to its ACR-driven infrastructure to hone targeting and measurement of impact on consumer spend. Read the whole story
Streaming Innovation Alliance is the first large unified trade group dedicated to streaming, though a few big players, like Apple and Amazon, are not … Read the whole story
Known has corralled quite a few entertainment clients in the last few years, including AMC Networks, TelevisaUnivision and streaming services Disney+, Max, Discovery+ and … Read the whole story
YouTube is changing the parameters of what types of content creators are able to monetize on the platform, making it more profitable to post … Read the whole story
YouTube will end its Premium Lite subscription tier October 25. Users paying for this tier are required to subscribe to the platform's Premium tier … Read the whole story
CEO Tom Pino contends it is crucial to modernize media strategies and match the message to the channel. Read the whole story
Trump is attacking Comcast, NBC News and MSNBC and says they should be investigated for "country-threatening treason." I guess he won't be advertising on … Read the whole story
Consumers do not like their content interrupted, so why do we keep interrupting them? Streamers have an entire ecosystem of monetization opportunities to explore. Read the whole story
For one: Are we telling a unique story that accentuates our competitive advantage? Read the whole story