Television News Daily
Tuesday, December 3, 2024
  • Cable TV Consolidation Will Come - But Not Next Year: Analyst

    MoffettNathanson Research estimates revenue from Warner Bros. Discovery's live, linear cable TV networks will decline 13% in 2024 to $20.1 billion, while AMC Networks … Read the whole story

  • Ipsos In Talks To Acquire Kantar Media

    Ipsos said there was "no guarantee" that it would make "any offer" and that it "will communicate in due course should these discussions materialize." Read the whole story

  • Dentsu Markedly Boosts Worldwide, U.S. Ad Outlooks: Cites 'Deeper Dive' Analysis

    "We are seeing an increased focus on planning and buying for attention, over pure reach, as more brands seek to maximize their return on … Read the whole story

  • Taco Bell Returns To Super Bowl With Fan Content Via Drive-Thru Cam

    "We're sidelining the celebrities and turning the camera on the fans who already make Taco Bell what it is," says CMO. Read the whole story

  • Is Streaming TV Operating System Consolidation Coming?

    Could major sell-side and buy-side streaming operating-system players merge? What would this mean for the business? Read the whole story