TVBlog
Bob Newhart, a multigenerational comedy star whose fame spanned 60 years, tops our annual salute to the TV Legends We Lost in the past year. Read the whole story
Total national TV ad revenue from the league's core networks - ESPN, ABC, TNT, and NBA TV - is up 6% to $210.2 million. Read the whole story
Among the activations Netflix developed to promote its "NFL Christmas Gameday" extravaganza were its first blimp, flying over seven cities. Read the whole story
COMMENTARYSports TV content costs for TV "packagers" are estimated to be about $35 billion in 2024 - about 40% of all money spent on … Read the whole story
- COMMENTARY
While CTV advertising will be digitally (programmatically) planned, sold, measured and optimized, the real-time-bidded and optimized component will shrink, not grow. Read the whole story
- COMMENTARY
Possible merger combinations include obvious names like Comcast Corp., Warner Bros. Discovery, Paramount Global and Fox Corp. Perhaps not too suspiciously, Walt Disney has … Read the whole story
