While monthly video viewing in the U.S. may be showing signs of leveling off, the British market is in serious growth mode. According to figures released today from comScore Video … Read the whole story
Television viewer erosion is the result of a fractionalized viewership -- which is due, in large part, to cable viewing and Internet usages. But … Read the whole story
New online advertising research has again shown what other studies have suggested: That online commercials get better recall than television messaging. Read the whole story
One of the great privileges I have at BrightRoll is the opportunity to meet with incredibly interesting, talented people in the online video industry … Read the whole story
Hulu now enters the world of creeping media charges. It moves stealthily because few users will mind -- initially. Hulu looks to charge for … Read the whole story
FreeWheel, whose Monetization Rights Management platform helps content owners and distributors sell ad inventory, announced on Monday the closing of another round of financing … Read the whole story
The NHL season may be drawing to a close, but mobile video is just kicking off for one franchise. The Phoenix Coyotes have teamed … Read the whole story