VidBlog
by Steve Smith, Staff Writer
"TV Everywhere" publishers will be able to track consumer ad viewing across broadcast, VOD, DVR and now online, according to Comcast Media Center, thePlatform and Nielsen. The three companies have … Read the whole story
by Karlene Lukovitz
Why Bonnaroo? The festival is not only a large event (some 80,000 attendees per year), but draws an extremely diverse crowd as a result … Read the whole story
by Aaron Baar
The partners with Google on its TV plan have the advantage of a halo effect of all things Google. Look for them to run … Read the whole story
by Laurie Sullivan
Google unveiled Google TV at the Google I/O conference Thursday in hopes of capturing some of the $70 billion dollars spent on ads in … Read the whole story
COMMENTARY
by Michael Kokernak
Two weeks ago at the NCTA's The Cable Show, the iPad was linked to a set-top box. Data was exchanged between the two devices. … Read the whole story
COMMENTARY
by Matt Berry
Not sure if you had the chance to catch Conan O'Brien's interview with Google, but I did, and I think he is onto something. … Read the whole story
COMMENTARY
by
Like many men now in their 30s or 40s who lived in New York City in the '90s watching at least ten hours of … Read the whole story
by Karlene Lukovitz
The decision to invest in a new campaign for the brand, which is also launching four new flavor varieties, was based on the growing … Read the whole story
by Laurie Sullivan
A licensing agreement between PopBox and 3D technology provider RealD gives consumers three dimensional content on their television through an Internet-connected box in the … Read the whole story
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by Laurie Sullivan
Google's announcement of the television platform Google TV left a slew of unanswered questions that should have search engine marketers and advertising execs scratching … Read the whole story
by Karl Greenberg
The campaign comprises radio, point-of-purchase, social media and online videos that posit the brew as "Official Beer of Chet Hammerton." Hammerton, invented by the … Read the whole story
by Gavin O'Malley
Driven by strong traffic numbers, online video search company blinkx on Wednesday posted a narrower loss year-over-year. For the year ended March 31, the … Read the whole story