VidBlog
by Steve Smith, Staff Writer
Steve Jobs may be a "super-genius" of marketing and design but I don't think he saw at least one media behemoth coming -- video gaming. Jobs and Apple seemed almost … Read the whole story
by Laurie Sullivan
Random House's Crown division had not experienced the marketing power behind a YouTube video campaign, 230,000 Facebook Fans, 20,000 Twitter followers and millions of … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Breanna Wigle received a heads-up from her Unica rep early this morning that IBM would acquire the analytics firm. The CRM manager relies on … Read the whole story