VidBlog
by Steve Smith, Staff Writer
The low barriers to entry and infinite space of digital platforms leave just about every media maven with a simple quandary; how do you keep track of the good creative … Read the whole story
by Karl Greenberg
Targeting youthful 25- to-35-year-olds, it uses 3D technology for in-theater, print, events and interactive elements. Honda says that on Sept. 23 it will be … Read the whole story
by Laurie Sullivan
The NY Jets released a social video game in Facebook to feed the fans' love for football. The Ultimate Fan becomes the first NFL-backed … Read the whole story
COMMENTARY
by Doug Akin
The most successful campaigns encourage parodying. Old Spice is the most recent example of this with hundreds of great parody videos on YouTube which … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
YouTube's main problem remains the massive supply of inventory that pummels sale-through and ad rates. Back in 2006, YouTube's users were adding about 5 … Read the whole story
by Karl Greenberg
Gene Brown, VP marketing at American Suzuki, tells Marketing Daily that the AllPoints program has brought in 40,000 unique visitors both through the Suzuki … Read the whole story