VidBlog
by Steve Smith, Staff Writer
Readers of this and my other scribblings here at Mediapost may know that I am a hopeless mediaholic -- have been from an early age. I am the son of … Read the whole story
by Karlene Lukovitz
In-stream video test program with Google exposed its skiing commercial to 7.7 million people, targeted to high-income skiers/snowboarders ages 25 to 54 in L.A., … Read the whole story
COMMENTARY
by Anupam Gupta
Successful online advertising isn't just about the channel -- from search to display to video -- it's about storytelling. When ads incorporate narrative elements, … Read the whole story
by Gavin O'Malley
AOL on Tuesday announced the creation of AOL Video to aggregate its online video library assets under one strategic umbrella, as well as to … Read the whole story
by Gavin O'Malley
Signaling further industry consolidation, white-label video technology company Digitalsmiths on Tuesday announced the acquisition of metadata technology provider Gotuit Media. "By combining our ability … Read the whole story