Video Daily
Tuesday, November 30, 2010
  • Comcast Shows Us The Garden Of Eden

    Lately we have seen announcements regarding new OTT ("over the top") box launches, like Roku and Boxee. Netflix has done a masterful job of … Read the whole story

  • How Video Producers Can Create Scarcity And Add Value To Content

    In my last post, I looked at scarcity with regard to traditional media companies. Today, we will focus on how new-media video producers can … Read the whole story

  • In Video Ad Effectiveness, Targeting Trumps Length

    In video ad campaigns, targeting has a far greater impact on ad performance than ad length, according to a new study from video ad … Read the whole story