VidBlog
by Steve Smith, Staff Writer
There are more than enough opinions flying about this morning about who "won" the Super Ad Bowl that now runs parallel to the big game. Hulu's voting audience has declared … Read the whole story
by Laurie Sullivan
Brands spent millions for ads during the Super Bowl. Groupon was slammed for making light of Tibet's political turmoil. HomeAway got a thumbs down … Read the whole story
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by Joe Mandese
Media brands were among the strongest - and two of them Netflix and Apple - ranked as No. 1 and No. 2, respectively, in … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
Reality #1: For a visual medium, video is anything but transparent. Everywhere you look, video consumption is growing. But ask any media buyer and … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Digital video executives still know what traditional TV advertisers want: the right message at the right time, perhaps with competitors placed in different commercial … Read the whole story
COMMENTARY
by Richard Smullen
Are Super Bowl commercials worth more than $2.6 million for :30? I think so, and here is my logic. Last year the New Orleans … Read the whole story
by Wayne Friedman
Which brands hold on to their viewers the longest in a DVR fast-forwarding world? TiVo has launched a free, interactive site -- Ad Scorecard … Read the whole story