VidBlog
by Steve Smith, Staff Writer
The digital video industry has its hands full already just trying to monetize the desktop screen, so it may be asking too much to consider how to make a business … Read the whole story
by Laurie Sullivan
Google's DoubleClick has begun testing in-stream video ads on YouTube, allowing Ad Exchange buyers at a handful of companies to use real-time bidding (RTB) … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
It was a tough week for "social media." Web 2.0 poster boy Kevin Rose resigned from Digg, while Tech Crunch's Sarah Lacy claimed that … Read the whole story
COMMENTARY
by Michael Kokernak
ome of the OTT "over the top" providers politicize their mission by directly attacking the cable and broadcast industries, supposedly on behalf of abused … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a recent release by Nielsen, online video usage in the U.S. is up considerably from the same time last year, as time … Read the whole story
by Karlene Lukovitz
Heineken USA's Tecate beer brand, which up to now has focused its U.S. marketing on Mexican male immigrants, is expanding its target audience to … Read the whole story