VidBlog
by Steve Smith, Staff Writer
Land Rover certainly knew its youthful target market's cultural history when it designed a truly novel online campaign for the upcoming Evoque compact car line. Most of these urban-dwelling late … Read the whole story
COMMENTARY
by jessie
One of my roommates did something the other day that at first... no one understood. She brought home her oversized, purple VHS player from … Read the whole story
COMMENTARY
by Derek Gordon
One of the least understood but most effective forms of marketing content these days is the mighty video. More and more, there is evidence … Read the whole story
COMMENTARY
by Sam Vasisht
Google TV and Apple TV have at least one common problem. Their naming convention is ill conceived. What's in a name you say? "A … Read the whole story
COMMENTARY
by Sam Vasisht
I heard it again at the National Association of Broadcasters' convention: Traditional pay TV and broadcast models are going to go the way of … Read the whole story
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by Gavin O'Malley
What happens when you tailor video ads by consumer demographic, geolocation and locale weather conditions? Confident that the result will be greater awareness and … Read the whole story
by Karl Greenberg
Said Linda Mummiani, creative director and "Pantene visionary" at AOR Grey New York, "We're digging into how women really relate to their hair and … Read the whole story