VidBlog
by Steve Smith, Staff Writer
"This is really addicting," I admit to my wife after more than an hour of my distracting her from reading with a new iPad app called Video Time Machine. From … Read the whole story
by Laurie Sullivan
Free time in front of potential customers doesn't happen for advertisers often, but a video ad model on YouTube makes it a reality for … Read the whole story
by Tanya Gazdik
The video features Carlton, a scholarly talking cat, who is on a crusade to tell America how important the vagina is (or should be.) … Read the whole story
COMMENTARY
by Kendall Allen
One of the most exciting, validating stages of emerging media hitting its stride is when a single media sphere becomes an identifiable, robust, sustaining … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
All businesses strive to be scalable, but many that appear scalable turn out to be anything but -- and vice versa. Nowadays, thanks to … Read the whole story
COMMENTARY
by Jeff Hirsch
New media trends last about a day and a half in the digital marketing business. And now it is online video's time to bask … Read the whole story
COMMENTARY
by Josh Winograd
Attention, media buyers: If you are evaluating online video with TV metrics like GRP and TRP, please be aware of what you are actually … Read the whole story
by Karlene Lukovitz
That approach came about because the marketing team was so impressed by the "passion and pride" the employees feel about the products, and wanted … Read the whole story
by Tanya Gazdik
"The 'Make it an IHOP day' campaign taps into something that our guests have told us: That starting or finishing their day with great … Read the whole story
by Wendy Davis
Marketers are cheering a U.S. Supreme Court decision Monday striking down a California law banning the sale of violent video games to children. But … Read the whole story