VidBlog
by Steve Smith, Staff Writer
You have to wonder whether the TV skunk works at Google have been totally routed by the apparent dismissal of the Google TV project in the general digisphere. When the … Read the whole story
by Wayne Friedman
TV marketers could be seeing digital video viewership numbers in C3 ratings -- the metrics that national TV buyers use for their media buys … Read the whole story
COMMENTARY
by Diane Mermigas
Just as the massive adoption of Apple's iPad and powerful apps has threatened Google's open-source Web stranglehold, the just-emerging HTML5 program language will change … Read the whole story
COMMENTARY
by William Common
It used to be simple. Creative agencies would make ads, media agencies would place them, and PR companies would handle corporate communications and press. … Read the whole story
COMMENTARY
by Joe Mandese
Earlier this year, I went over-the-top. No, not in the way I write fill-in columns and blog posts (I topped out in that process … Read the whole story
COMMENTARY
by Tim Avila
I read with bemused interest Jason Burke's July 6 article, "Video Ad Exchanges Aren't A Silver Bullet." Burke attempted to make the case that … Read the whole story
by Laurie Sullivan
Rovio plans to add advertisements in games running on Google's Android and Apple's iPhone operating systems, namely Angry Birds, which now counts more than … Read the whole story
by Tanya Gazdik
The concept is embodied in the commercial's catchphrase: "There's a spirit in the West that drives people to do more," which is spoken by … Read the whole story