VidBlog
by Steve Smith, Staff Writer
No problem is too big for Google to try to solve with an algorithm and a template. Its ambitions to get every shred of content old and new online and … Read the whole story
by Gavin O'Malley
Offering ad buyers more scaling options, video ad company Adap.tv just relaunched its buy-side content-filtering service. The service lets buyers select the type of … Read the whole story
by Sarah Mahoney
The idea is that the retailer's Elf balloons, which have been floating down Broadway since 1947, are in desperate need of a makeover. Called … Read the whole story
-
by Laurie Sullivan
Always looking for innovative technology that brands can use to interact with consumers, the GroupM company M80 will develop an offering, tapping Kontera's audience-engagement … Read the whole story
by David Goetzl
Discovery continues to tout its "ID" or "Investigation Discovery" network as a growth outlet. The network, by one measure, has posted a 69% increase … Read the whole story
-
by Gavin O'Malley
Meredith Video Studio has quietly entered into a far-reaching agreement with digital video technology provider OneScreen. It will enable video syndication across Meredith's brand … Read the whole story
COMMENTARY
by TS Kelly
I spent my formative years in the '70s, when the media clock ran considerably slower than it does today. Summer recess was just that … Read the whole story
COMMENTARY
by Paul Kontonis
What do marketers know about Web video? The industry is currently measured and ranked by its platforms and networks. Youube is viewed as the … Read the whole story
by Aaron Baar
The retailer contracted VistaEmerge (and its charismatic singer) to promote the new line of shoes, which are targeted at teen girls. Rather than take … Read the whole story