VidBlog
by Steve Smith, Staff Writer
Back in TV's sit-com heyday coming up with ideas for new shows was relatively easy. Who had the highest Q Rating with the public? Let's build a show around her. … Read the whole story
by Gavin O'Malley
Offering ad buyers more scaling options, video ad company Adap.tv just relaunched its buy-side content-filtering service. The service lets buyers select the type of … Read the whole story
by Gavin O'Malley
VivaKi's so-called Pool initiative on Monday unveiled tablets as its next "lane" -- or area of advertising research. This effort aims to find a … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
No one wants to see a double dip in the economy, but with the economic uncertainties that abound, there's a chance that we will … Read the whole story
COMMENTARY
by Jason Shulman
As the old saying goes, "People can't buy what they don't understand." This saying applies to the world of online video. Brands, agencies and … Read the whole story
COMMENTARY
by TS Kelly
I spent my formative years in the '70s, when the media clock ran considerably slower than it does today. Summer recess was just that … Read the whole story
by Aaron Baar
"Vizio has received a slew of accolades and awards and was being talked about as a technology leader at the latest Consumer Electronics Show. … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
VivaKi's so-called Pool initiative on Monday unveiled tablets as its next "lane" -- or area of advertising research, with participants include ABC Television Network … Read the whole story
by Tanya Gazdik
The promotion runs through Sept. 11 and will award a total of $500,000 in instant gift cards. Ads feature TV personality Al Roker as … Read the whole story
by Aaron Baar
The retailer contracted VistaEmerge (and its charismatic singer) to promote the new line of shoes, which are targeted at teen girls. Rather than take … Read the whole story