VidBlog
by Steve Smith, Staff Writer
Yesterday we reviewed a film that was financed entirely with integrated advertising, Morgan Spurlock's "Greatest Movie Ever Sold." Today we turn to a project that could use a few good … Read the whole story
COMMENTARY
by Neil Perry
Crowdsourced video production is changing the online video game, and some may think it will be at the expense of ad agencies. We've heard … Read the whole story
COMMENTARY
by Sam Vasisht
Just so you don't misunderstand me, let me start with the disclaimer that I love the idea of Internet-connected TVs. If the future is … Read the whole story
by Joe Mandese, Staff Writers
It wasn't exactly the Big One, but when a 5.8 magnitude earthquake hit the bedrock of the media world -- including Madison Avenue -- … Read the whole story
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by Gavin O'Malley
Hoping to raise up to $50 million, online video platform Brightcove on Wednesday filed for an IPO with the SEC. As of May, Brightcove … Read the whole story
by David Goetzl
Taco Bell is just one of MTV Video Music Awards sponsors using some form of in-show integration, which has helped MTV increase revenue for … Read the whole story
by Wendy Davis
The you-are-being-targeted icons that began rolling out on banner ads late last year are now coming to video ads. Privacy company Truste has entered … Read the whole story