VidBlog
Context matters for video advertising, but especially in matters of engagement and immediate action. According to the first stream report on traffic and ad performance trends from Tremor Media's Video … Read the whole story
DHL is out to show business leaders that it knows the international world better than any of its competitors in a new advertising and … Read the whole story
- COMMENTARY
In the online video advertising industry, the term "premium inventory" typically means guaranteed inventory on premium brand-name sites such as ESPN, Hulu, and The … Read the whole story
- COMMENTARY
The conventional wisdom has been that the top three to five properties will conquer the online advertising world and all others will fade away. … Read the whole story
The spots use humorous real-life vignettes involving friends, family and co-workers to show that 1-800-Dentist is the best and most reliable way to find … Read the whole story
Responsys on Monday will announce the ability to tie in display advertising to its cross-channel email, mobile and social marketing platform. The company continues … Read the whole story
Out to secure its position as the Web's top video ad network, Tremor just secured an impressive $37 million in financing. The company sees … Read the whole story
The "Wasting Water Is Weird" campaign, from Shelton Group in collaboration with the Environmental Protection Agency's WaterSense program, uses "Rip the Drip" -- a … Read the whole story
Shopping for a video ad network? Then consider the field officially less cluttered. Exponential Interactive -- parent company of online ad network and rep … Read the whole story
