VidBlog
by Steve Smith, Staff Writer
WSJ.com has been pumping up its video assets aggressively in the last year, with new scheduled programming and market updates throughout the day. They appear to have enough of a … Read the whole story
COMMENTARY
by Karen Herman
There was an absolutely brilliant story line on "30 Rock" last season, when, in an attempt to scoop other networks in the event of … Read the whole story
COMMENTARY
by Michael Shehan
In the online video advertising industry, the term "premium inventory" typically means guaranteed inventory on premium brand-name sites such as ESPN, Hulu, and The … Read the whole story
by Karl Greenberg
The new program, called UPS MyChoice, is meant to literally mark the end of missed-delivery slips, as it lets people choose when and where … Read the whole story
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by Gavin O'Malley
Segmenting audiences online appears to be as popular as ever. Burst Media is expected to debut four community-focused channels to connect advertisers with gamers, … Read the whole story
by Karlene Lukovitz
The "Wasting Water Is Weird" campaign, from Shelton Group in collaboration with the Environmental Protection Agency's WaterSense program, uses "Rip the Drip" -- a … Read the whole story
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by Laurie Sullivan
Tubifi will launch a series of online video creation tools that allow companies to create ads for pennies on the dollar. The company provides … Read the whole story
by Gavin O'Malley
Shopping for a video ad network? Then consider the field officially less cluttered. Exponential Interactive -- parent company of online ad network and rep … Read the whole story