It seems everywhere we turn we hear more about social video. Not just branded video that marketers release on YouTube and promote the heck out of. But social video powered … Read the whole story
Mazda is launching what it is calling an "inside-out" ad campaign in support of the new 2013 Mazda CX-5 small crossover. The effort, which … Read the whole story
The Sierra Club is launching an advertising campaign that talks about the dangers of coal. The effort uses humorous and (hopefully) viral videos that … Read the whole story
I can thank Apple for introducing me to the band Chairlift when their song, "Bruises," was used in an iPod Nano ad in 2008. … Read the whole story
If your business model requires the largest marketers shifting the bulk of their marketing budgets online, you might need to go back to the … Read the whole story
According to a recent report from AAAA Media Mind, mobile ads reach "one out of every three consumers." Therefore, the key for most industry … Read the whole story