There's no question that social video, social media and social TV are hot. Nearly every network has some sort of social media tie-in for a show, be it USA Network's … Read the whole story
TV advertising and measurement technologies have begun to better link television and video data, as online marketers begin to understand the importance and benefits … Read the whole story
Don't think of TBS and TNT as TV networks -- think of them as "video destinations." And for the first time, those destinations will … Read the whole story
Two years after moving away from a broadcast-based marketing plan, Schwinn is looking to reach consumers through the Internet. Schwinn has struck deals with … Read the whole story
Cable TV giant Turner Broadcasting Wednesday struck a strategic partnership with Funny or Die that links the online comedy site's content with Turner's TBS … Read the whole story
Blurring the lines between old and new media, Youtoo just debuted a Facebook app that encourages users to upload videos for TV consumption. Formerly … Read the whole story
As with other social apps on Facebook, Socialcam spreads news about the videos people watch to their social networking friends. Socialcam revised its program … Read the whole story
Although some big brands have said they plan to move significant money into digital, Barclays Equity Research analyst Anthony DiClemente doesn't think their efforts … Read the whole story
Many of the conversations about the digital content newfronts and the television upfronts have been framed as a zero-sum game: You're either focused on … Read the whole story
Some full discloser to kick off OMMA Video: Conference MC and MediaPost columnist Catharine Taylor doesn't give a "you know what" about a digital … Read the whole story