VidBlog
by Daisy Whitney, Op-Ed Contributor
One of the newest business case uses of video is for recruiting and job interviewing. With tech startups like Ovia and enRecruit offering technological platforms for companies to implement video … Read the whole story
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by Ross Fadner
Several high-profile brands including Virgin Media, BT and O2 have inadvertently bought advertising placed in front of neo-Nazi content on Google's video-sharing site YouTube. Read the whole story
by Wayne Friedman
Watching paid video content on mobile devices is climbing --- but gaming consoles remain the overall leader when looking at all new digital devices. Read the whole story
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by Gavin O'Malley
Adap.tv is expected to debut a new tool on Thursday designed to give buyers greater visibility into campaign results -- before running a single … Read the whole story
by Karl Greenberg
Jim Vurpillat tells "Marketing Daily" that deliberately targeting younger consumers doesn't work because it does nothing to change perception. "Rather than just going after … Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
For those enterprises still receiving substantial cash from the traditional television business model there is no need to question the issue of bundling - … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
After watching "Clean Break," a Schick-backed series in which a pair of outdoor adventurists embark on outdoor adventures, I'm supposed to feel something, man. … Read the whole story
COMMENTARY
by Joe Mandese
Well, not exactly, but Procter & Gamble is wrapping its entire content marketing strategy surrounding its sponsorship of the Olympic Games, but tweaking its … Read the whole story