VidBlog
by Daisy Whitney, Op-Ed Contributor
By many counts, mid-rolls are among the fastest-growing online video ad formats, but consumers might not be so fond of this style of marketing. Mid-rolls are increasing at a rate … Read the whole story
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by Ross Fadner
Google's YouTube is getting ready to drop underperformers from its roster of 100+ professionally produced original content channels, according to a new report. Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Following on yesterday's Research Brief on connected TV ad preferences, a new study from Harris Interactive on behalf of MediaBrix shows that only 28% … Read the whole story
by Sarah Mahoney
"The relative size of this segment will grow over time and steal share from Traditionalist shoppers as the uptake of smartphones and tablets continues … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
"WSJ" and Tout are giving over 2000 reporters the ability to capture and post video clips from the field. WorldStream is offering a video … Read the whole story
by Erik Sass
"The New York Times" has relaunched its online video platform at NYTimes.com, with a new design, larger player and improved navigation. The revamped platform … Read the whole story
COMMENTARY
by Ed Martin
There is nobody in the entertainment business quite like James Franco, the over-achieving actor-writer-producer-director-student-etc. who often appears to be simultaneously juggling more creative projects … Read the whole story
COMMENTARY
by Max Kalehoff
Digital screens are taking over the world. Specifically, LCD backlit screens are taking over the world. You may say "no big deal," but I … Read the whole story