VidBlog
by Daisy Whitney, Op-Ed Contributor
The online video business might be enjoying a record number of viewers, but the number of ads seen hasn't returned yet to the highs hit in the spring. In comScore's … Read the whole story
by Gavin O'Malley
Americans viewed 9.5 billion video ads last month, with each of the top four video ad properties delivering more than 1 billion ads each. … Read the whole story
by Gavin O'Malley
Attempting to undercut YouTube and its content production efforts, Vimeo is rolling out new moneymaking tools for producers. One new initiative,Tip Jar, encourages viewers … Read the whole story
by Wayne Friedman
Viacom CEO Philippe Dauman says many of its program deals with subscription video-on-demand services like Netflix and Amazon Plus have been "additive" to the … Read the whole story
COMMENTARY
by Chris Young
Congratulations, brands: You are now broadcasters, Rather than just passive receptacles of consumer appreciation, you are now obligated to produce and distribute content to … Read the whole story
COMMENTARY
by Matt Young
n a stark and sun-filled room with glass walls, a lone media buyer with sharp features and blue hair, wearing wrap-around glasses and a … Read the whole story