Video Daily
Tuesday, October 23, 2012
  • Nielsen Chief: GroupM Pushing XCR As Cross-Platform Ratings Standard, Asserts It's A Fait Accompli

    Nielsen is approaching an "inflection point" in terms of the ad industry adopting its Online Campaign Ratings (OCR) as the currency for online advertising … Read the whole story

  • Online Video Replacing Some Pay TV

    Now there's something else for pay TV operators to worry about: A new report from ABI Research says nearly 20% of online consumers consider … Read the whole story

  • Meredith, CelebTV Team For Content Deal

    To give female viewers what they most desire, Meredith Corp. has secured a significant content distribution deal with CelebTV, available on DivineCaroline.com. It is … Read the whole story

  • Pregame Super Bowl Clips Drive Social Views, Engagement

    As marketers plan their strategies around their Super Bowl ads, research from Visible Measures suggests distributing clips or some other teaser videos online before … Read the whole story

  • Ten Ways YouTube Went From Pariah To Belle Of The Ball

    Reading about Maker Studios and Ray William Johnson's breakup, one couldn't help but be impressed with how YouTube has gone from industry pariah to … Read the whole story