VidBlog
by Daisy Whitney, Op-Ed Contributor
Online video marketing is spreading from consumer-facing companies to business-to-business firms, with seven of ten B2B marketers now using online video as a marketing tactic. That's up 35% from last … Read the whole story
by Sarah Mahoney
In an effort to make sure its brightly colored diamond rings end up in women's stockings this Christmas, Zales let its fingers do the … Read the whole story
by Karl Greenberg
One of the Sentra TV spots has a guy with a Sentra getting more and more respect from executives at his company merely because … Read the whole story
by Aaron Baar
Lars Nielsen, Sennheiser Gaming's marketing and communications manager, tells Marketing Daily: "Naturally, we thought that some of them -- once in a while -- … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
In the wake of hurricane Sandy, Pivotal Research Group's senior research analyst Brian Wieser lowered its U.S. ad forecast to a 0.5% decline in … Read the whole story
COMMENTARY
by Eric Korsh
Countless studies have shown growth for mobile video, both in tablets and smartphones. For instance, eMarketer forecasts double-digit growth for video consumption among smartphone … Read the whole story