VidBlog
by Daisy Whitney, Op-Ed Contributor
Digital video ad spending is up 27% over last year, buoyed in part by real-time bidding. That's the finding of online video technology firm Adap.TV's latest survey of advertisers, publishers … Read the whole story
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by Gavin O'Malley
The AOL On Network on Wednesday is expected to announce a partnership with online video platform Kaltura. The deal makes around 420,000 premium videos … Read the whole story
by Tanya Gazdik
Martini Sparkling Wine's new international campaign focuses on those who always find -- or create -- a reason to celebrate. The spots are edited … Read the whole story
by Laurie Sullivan
Adobe has integrated video ad server Auditude with analytics platform SiteCatalyst and data management platform AudienceManager as part of Project Primetime, the company's integrated … Read the whole story
COMMENTARY
by Tim Ross, Stacey Rubin
In the last few years, video content has become essential for any consumer marketing campaign, and the results are hard to ignore. How can … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Not all video content on the Web is good -- consumer viewership numbers don't lie. And now, just like with TV networks, the biggest … Read the whole story
COMMENTARY
by Karen Herman
For the 15th anniversary of the Archive of American Television, the publisher of the Primetime Emmy Awards printed program asked me to contribute a … Read the whole story