What kind of responsibility do online video sites have to shield the broad public from seeing disturbing, disgusting clips? None whatsoever? In a medium that is replenished every second with … Read the whole story
Building out its video offering, AOL on Thursday announced a large distribution deal with Discovery Communications. AOL's On Network will now feature mostly short-form … Read the whole story
The salubrious sentiment from that fourth-quarter ad last year will come back in the second quarter of the Super Bowl this year. Actually, it's … Read the whole story
One of the most vexing challenges facing marketers today is commercial wear-out. It's the negative effect of having a video ad or spot appear … Read the whole story
Every day, I spend at least a few minutes browsing through MarketingCharts.com, and reading the latest stats about anything and everything Internet-related, particularly when … Read the whole story
Okay: that Coca-Cola video. I was out last week attending to matters of important personal business and, as a result, missed most of the … Read the whole story
Last Wednesday over 200 agency big thinkers, decked out in their dapper best, descended upon The Yale Club for MediaPost's Creative Media Awards dinner … Read the whole story