VidBlog
by P.J. Bednarski, Staff Writer
That Aol lives to have had an overly long NewFronts presentation Tuesday is a result of what CEO Tim Armstrong told his audience. When it was between fight or flight, … Read the whole story
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by Wayne Friedman
NBCUniversal's broadcasting revenues took a major hit in the first quarter -- coming from bad comparisons to a year ago, when it had the … Read the whole story
COMMENTARY
by Jim Joseph
Expressing a "voice" has become a form of targeting and connecting with customers in a much deeper way ... by agreeing on a subject … Read the whole story
by Karl Greenberg
In any case, the Webbys this year give top honors to Tribal DDB, which is "Agency of the Year" for getting the most awards … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Hulu Plus is no Netflix -- and vice-versa. What kind of lessons can they learn from each other? Read the whole story
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by David Goetzl
A pair of companies that provide a technological backbone for media transactions have launched a platform that integrates buying for digital video with TV. … Read the whole story
COMMENTARY
by Skip Brand
Many moons ago, a forward-thinking businessman went to the upfronts seeking advertisers for a 24-hour cable sports network. He was laughed out of the … Read the whole story
COMMENTARY
by Ronnie Lavi
The segregation of TV and digital is deeply engrained in advertising culture, resulting in separate and often competing silos. The common view has been … Read the whole story