Video Daily
Wednesday, June 19, 2013
  • CIMM Issues Request For Data, Cross-Platform Metrics

    The Coalition for Innovative Media Measurement (CIMM) said it has issued a request for proposals involving data warehousing and cross-platform measurement. The RFP looks … Read the whole story

  • Millennial Expands Video Ad Options

    Mobile ad network Millennial Media is stepping up its video ad offerings with the launch of a new set of ad units combining video … Read the whole story

  • Nissan Opens Door To Versa Launch

    Nissan started taking the message to the Web this month with a new microsite and a presence on Vine that urges people to create … Read the whole story

  • Video Trends: Buyers Look To Long-Form Content

    One trend we're seeing is TV networks ramping up efforts for a world where long-form content is widely distributed via the web, mobile devices, … Read the whole story

  • Shazam Launches Service To Measure TV Campaigns

    Music and entertainment app Shazam has started a new service to measure the impact and effectiveness of TV campaigns. Shazam says it combines third-party … Read the whole story

  • Conan O'Brien Explains How Brand Integration Can Be 'Creepy'

    Conan O'Brien is OK with product integration on his TBS talk show, but is very clear that such messages "simply don't work if they … Read the whole story