VidBlog
by P.J. Bednarski, Staff Writer
IAC-owned College Humor produced a comedy film, 'Coffee Town' marketed online and available from digital sources only. That cost about $2 million. About $375 million later, that business model must … Read the whole story
by Wayne Friedman
Consumers are uncomfortable with new technologies, where a camera or a sensing device can observe them watching TV content. Forty-three percent of people would … Read the whole story
by Karl Greenberg
The social media component includes Citgo's Facebook page, Twitter, YouTube, Instagram and Pinterest. The Facebook page tracks the two travelers, while touting the company's … Read the whole story
by Karl Greenberg
The humorous ads comprise three new spots (two of which debut this summer) featuring college sportscasters Kirk Herbstreit and Brent Musburger doing voiceover play-by-play, … Read the whole story
by Wayne Friedman
A new study reveals there are four distinct groups for those ages 18-34 -- from the "easygoing" to the "hardworking." The largest group, "Confident … Read the whole story
COMMENTARY
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Is amassing a large YouTube subscriber list the beginning or the end of your video content strategy? If you answered the latter, it may … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
So I was watching a cable TV drama, and up came a DirecTV commercial. That's right. I was not fast-forwarding, merely lulled into remote … Read the whole story