Funny ads get shared on the Internet only if they're flat out hilarious. Since everybody's aiming at that and few succeed, funny ads have big downsides. So says a new … Read the whole story
Video advertising platform BrightRoll, along with data center company Equinix, today announced that Rocket Fuel is going to use their VideoRTB+ solution. VideoRTB+ is … Read the whole story
Luxury brands, with their glamorous reputations and glowing histories, possess a unique ability to capture the imaginations of consumers. Names like Gucci, Prada and … Read the whole story
On the heels of filing for a $65 million IPO, YuMe is rolling out a multiscreen "Household Targeting" program this week to help brands … Read the whole story
If you're working in the online video world, you may have to deal with copyright challenges, so it's helpful to know something about the … Read the whole story
Universal Sports Network has gotten a big boost in doing a TV distribution deal with Time Warner Cable -- the second-largest U.S. cable system … Read the whole story
Time Warner Cable jumped two spots in June in the Netflix rankings of the fastest Internet service providers (ISPs) in the U.S., passing Mediacom … Read the whole story