In June 2012, there were 11 billion video ad streams. A year later, there were 20 billion, according to comScore. And ads now make a up 30% of all content … Read the whole story
The online efforts began with a video program in which (Gen Y) filmmaker Casey Neistat started shooting what will ultimately be four films, the … Read the whole story
Thanks in large part to the increasing mobility of the Web, U.S. consumers viewed a record 20 billion video ads in June. YouTube parent … Read the whole story
The video, which features the character walking on a beach while singing his original song, "Don't Pierce the Brat," is part of a social … Read the whole story
Adobe Systems has released an updated version of its social media platform, allowing marketers to predict the effectiveness of posts before they are published. … Read the whole story
While "Ship my pants" tested Kmart shoppers' taste tolerance for scatological humor (not to mention repetitiveness), the new ad pushes against racial lines. A … Read the whole story
A federal judge has dismissed a potential class-action lawsuit alleging that Instagram unlawfully changed its terms of service. Consumers plan to file a new … Read the whole story
Numerous studies explain how video views on YouTube lead to a keyword search on Google, Bing or Yahoo. Now the findings from a survey … Read the whole story
One million Samsung Galaxy users had an opportunity earlier this month to get a free copy of "Magna Carta," Jay-Z's new album, before its … Read the whole story