Relevancy Group released a study earlier this year that shows most email marketers don't include a video consumers can click on for more information, not so much because they don't … Read the whole story
Global digital media usage increased 12.9% last year to an average of 5.3 hours per week, led by a surge in time spent with … Read the whole story
Video sites like YouTube have become invaluable tools to help visually instruct consumers on how to use a new product, according to Jeffrey Harmon, … Read the whole story
Officially crowding the video snippet-sharing marketplace, Chad Hurley and Steve Chen unveiled MixBit on Thursday. The YouTube co-founders are relying on some novel editing … Read the whole story
Print-based publishers continue to move into the one area that continues to garner premium ad rates: video. The New York Times wants to add … Read the whole story
PepsiCo's Quaker Oats unit has partnered with Univision Communications Inc. to launch a new digital destination for Hispanic moms. It will also feature an … Read the whole story
As time spent on digital platforms, with a focus on video, begins to surpass time spent on television, what's the best sell-side and buy-side … Read the whole story
NBCUniversal just announced three key appointments to its digital advertising sales organization. Phil Cara joins as svp-digital entertainment advertising sales, overseeing sites such as … Read the whole story
"If we want users to like our software, we should design it to behave like a likeable person." So said Alan Cooper, the father … Read the whole story
Time spent visiting retail Web sites on tablets and smartphones has eclipsed that of time spent shopping via the desktop. While time spent is … Read the whole story