VidBlog
by P.J. Bednarski, Staff Writer
Apparently it was Blaise Pascal who once wrote, "If I had more time I would have written a shorter letter." The fact is, from a network newscast to a 15-second … Read the whole story
by Joe Mandese
News Corp. this morning unveiled plans to launch a "global programmatic advertising exchange," which it says will enable marketers to "collectively leverage" News Corp.'s … Read the whole story
COMMENTARY
by Eric Korsh
A recent New York Times article by Alina Tugend, "Sometimes Second-Best Makes a Better Role Model," supports the notion that ultra-gifted superstars, in any … Read the whole story
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by Gavin O'Malley
Positioning itself as a Kickstarter for video producers, TubeStart officially debuted its crowd-funding platform on Tuesday. Developed specifically for YouTube, TubeStart encourages creators to … Read the whole story
COMMENTARY
by Jordan Kretchmer
Newsrooms used to have lead times, but now a story can break in as many seconds as it takes to type 140 characters. In … Read the whole story
by Karlene Lukovitz
Perry will perform "Roar," her already-released single from the album (which is reportedly setting a singles sales record for Perry), from an undisclosed location … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
At yesterday's Mobile Summit the man behind GE's brilliant 6SecondScience Vine videos said that one of the valuable brand qualities conveyed by experimental programs … Read the whole story
by Wayne Friedman
Netflix continues its march to acquire big theatrical content exclusively for its streaming service -- now with a big multi-year deal with The Weinstein … Read the whole story
by Steve McClellan
CP+B's former creative wunderkind says the trend has wreaked havoc with the American economy and livelihoods. In a new video he's offers a solution. Read the whole story
COMMENTARY
by Gary Delfiner
The home theater is clearly taking over the share of the market once controlled exclusively by the movie theater. Of course people still like … Read the whole story
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by Amy Corr
L'Oreal placed its U.S. digital media planning and buying account in review. Moxie currently handles the account and will defend the work. Per Kantar … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
The appearance of numerous programmatic ad tech companies on the Inc. 500|5000 list is rosy and all, but why do I feel like something … Read the whole story