A new Harris Poll says 24% of the people who watch subscription videos only give the content they've chosen a few minutes to entice them, and 32% will give about … Read the whole story
While exchange-based media buys are still only a fraction of the total media volume processed by big agencies, they are the fastest-growing segment of … Read the whole story
350 Action, a climate change activist group, launched a great campaign targeting politicians who don’t believe climate change exists. The organization is petitioning the … Read the whole story
National cable rep NCC's big system to amass local cable, satellite, and telco inventory has added a big player -- Dish Network. The Dish … Read the whole story
Buzzwords like "big data" and "data-driven marketing" could make you believe that marketing leadership has been taken over by robots -- logical and dispassionate. … Read the whole story
A group of TV broadcasters that are suing online video company FilmOn X say in new court papers they are entitled to an order … Read the whole story
Over the past two weeks, blip.tv was acquired by Maker Studios, while Grab Media was acquired by blinkx. The deals share some similarities. Today … Read the whole story