Video Daily
Wednesday, September 18, 2013
  • Binge TV Viewing Growing With On-Demand TV Services

    On-demand TV services are seeing higher "binging" activity -- which Nielsen describes as watching more than three episodes a day. Among subscription video-on-demand (SVOD) … Read the whole story

  • Audience-Based TV Is On The Horizon

    In 10 years, TV will be bought through audiences, not ratings. It's an inevitable fact, but one that is only delayed because the infrastructure … Read the whole story

  • Ensequence To Roll Out National Platform For Interactive TV Advertising

    Interactive advertising service company Ensequence will roll out an ambitious, broad-reaching national platform for interactive TV advertising. AdConneqt+ enables programmers to offer an interactive … Read the whole story

  • Seniors Are Now The Growth Opp For Mobile

    The smartphone industry is maturing by literally maturing. One of the last large segments poised for sharp growth in this category is seniors. Read the whole story

  • AdFin Unveils 'Bloomberg Terminal' For Online Media Trading

    Wall Street traders have their "Bloomberg terminals" and now Madison Avenue's have their AdFin dashboards. Taking yet another page out of the financial industry's … Read the whole story

  • Too Much Media/Entertainment Data? Maybe It's Too Little

    Unlike theatrical box office data, there isn't any uniform system where weekend results are released during the weekend, per day -- or more traditionally … Read the whole story

  • Swisspers Campaign: Sleep Naked For Beauty's Sake

    Thursday marks the grand finale in the Swisspers Sleep Naked Face-Off, a social campaign to get people talking about the health benefits of removing … Read the whole story

  • Mallomars Marks 100th With Social UGC, Sweeps

    Fans of the marshmallow creme cookies are being invited to share their favorite "Mallo-Memories" by posting photos, videos and stories through the Mallo-Memory tab … Read the whole story