VidBlog
by P.J. Bednarski, Staff Writer
Nielsen today began formally reporting how many tweets there were about television shows, and as has been widely reported during the week of Sept. 23, there were more than 1.2 … Read the whole story
by Wayne Friedman
Nielsen started its anticipated Nielsen Twitter TV Ratings on Monday -- an effort to measure not only TV-related social media conversations, but who is … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
Having worked eight years in the online video space advising bigger traditional and online media companies on their video strategy, I've broken down the … Read the whole story
by Tyler Loechner
Semcasting, an audience targeting platform that uses IP addresses instead of cookies, this morning announced the general availability of its cloud-based platform, Semcasting Marketing … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Where is the "mobile TV" business these days? In the simplest of terms, it would allow stations to send their signals to everyone's mobile … Read the whole story
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by P.J. Bednarski
CineSport and USA Today Sports Group will co-produce and distribute sports programming on a wide number of platforms operated by Gannett's flagship brand. The … Read the whole story
COMMENTARY
by Ed Martin
I can't believe I'm about to type the following words: Thank God for Miley Cyrus. Without intending to do so, she has brought more … Read the whole story
by Karl Greenberg
"It has an edge, historically. It's loaded with adrenalin," said CMO Olivier Francois at the ANA conference, ticking off such measures of its strength … Read the whole story
COMMENTARY
by Jon Bond, Op-Ed Contributor
For four days, Phoenix turned into Darwin's Galapagos.The environs were dominated by three species. First, the agencies who have roamed the media world for … Read the whole story