VidBlog
by P.J. Bednarski, Staff Writer
Tead.tv's InRead format, mostly for text-oriented Websites, pops a video ad into a story but it only plays as you scroll by. If you go past, it quits; if you … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
The new "visual album" from one of the world's most popular artists underscores how much apps, devices, social media, Apple and video are inviting … Read the whole story
by Mark Walsh
Instagram on Thursday launched a new feature that allows users to privately share photos and videos along with text. With the rollout of Instagram … Read the whole story
COMMENTARY
by Rob Kurfehs
Google made headway in the early search engine wars by pushing relevance and authority as key components of its algorithm. SEO became less about … Read the whole story
by Sarah Mahoney
Merchants decided to pull out all the stops in a social media campaign that involves local luminaries, cops and any number of mobile elves. … Read the whole story
COMMENTARY
by Gal Topaz
In order to tap into the unlocked growth of programmatic video, ad networks need to reinvent themselves. No longer can they serve as a … Read the whole story
COMMENTARY
by Jon Bond, Op-Ed Contributor
Social media has made marketing a basic life skill akin to learning how to balance a checkbook or drive a car. With all of … Read the whole story
by Karlene Lukovitz
"Baby&Me," a 1:16-minute reprise produced by creative agency BETC, features people of all descriptions and ages dancing with baby versions of themselves, viewed in … Read the whole story
COMMENTARY
by Kurt Abrahamson
Social media has fundamentally changed digital advertising, and heading into 2014, real-time marketing is going to be a trend to watch. As we saw … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Aereo today asked the Supreme Court to decide once and for all whether the company's streaming service is legal. The Barry Diller-backed startup so … Read the whole story