Everybody showed up in the town square for a big shootout and instead, they got a musical. Well, it was something like that, anyway. Wall Street braced itself on Wednesday … Read the whole story
Retargeting platform AdRoll on Thursday announced it has acquired userfox, a Y Combinator-backed start-up that offers user retention-as-a-service via email. This is AdRoll's second … Read the whole story
VOD beats the DVR as a viewer experience here. Complete show libraries are preset and loaded, so fans just click and play. Our nation … Read the whole story
Technology could be part of the problem, according to Mindshare's "Culture Vulture" report, which found that nearly 60% of respondents believe constant connectedness makes … Read the whole story
While the vast majority of the population watches some amount of TV everyday - often hours of it - mobile video is still at … Read the whole story
Using the promotional lure of NBC's Sochi Winter Olympics, Comcast is offering free access to Xfinity-branded WiFi hotspots to hype the digital video brand. Read the whole story
Wall Street is projecting revenue of $2.34 billion, a 48% increase from the Q4 year-earlier period for Facebook. The company said it has begun … Read the whole story
"[P]rogrammatic buying, although largely understood to be permanent and well-established within the world of display advertising, is still very much in its infancy with … Read the whole story