VidBlog
by P.J. Bednarski, Staff Writer
What is Chipotle's new Hulu series, "Farmed and Dangrous" ? It's not a long, four-part ad for the Mexican fast food chain, but it playfully has its attitude. Read the whole story
by Wayne Friedman
Offering what it calls a first-of-kind advertising product, NBCUniversal and Comcast say it is offering more specific, consumer-purchasing-linked advertising for its linear TV national … Read the whole story
COMMENTARY
by Val Brickates Kennedy
Move over, Puppy Bowl. Boston.com plans to hold its sixth annual Brand Bowl this Sunday, where viewers can weigh in, in real-time, on whether … Read the whole story
by Steve McClellan
Omnicom Media Group veteran Mebrulin Francisco has been tapped to run the new operation. She'll report to Gonzalo Del Fa, President GroupM Multicultural. Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
It's no secret that for many viewers, the most interesting part of the Super Bowl is the ads, ranging from comical to cloyingly sentimental, … Read the whole story
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by P.J. Bednarski
VivaKi has made its existing relationship with Innovid more expansive, choosing the immersive video technology company as its preferred ad partner for all of … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Mobile video is not just about a new screen -- it's about a cluster of new cultures, a new aesthetic of brevity and perhaps … Read the whole story
by Gavin O'Malley
Aligning nicely with YouTube's original content ambitions, Fox Sports recently tapped the video giant's online platform and physical production studios to find fresh talent. … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
Gaaa! Super Bowl week! Must watch online-only preview alterna-tease unrated extended surrogate outtake versions of Super Bowl ads! Must! Watch! No time to dilly-dally … Read the whole story
by Gavin O'Malley
Crowdsourced video production company Poptent has joined with Rumblefish to create Poptent Soundtracks, providing a catalog of copyright-cleared soundtracks for Poptent's 70,000 members to … Read the whole story
COMMENTARY
by Rob Kurfehs
So I finally dedicated the time to delve headfirst into HBO's "Deadwood." The much-celebrated but short-lived, gritty Western series met what most fans would … Read the whole story
by Karl Greenberg
Michael Sprague, Kia Motor America's head of marketing and communications, says that the nameplate isn't luxury -- just a mirage. "We could use that … Read the whole story
COMMENTARY
by A.J. Vernet
Pre-game, post-game and everything in between, the Super Bowl provides a myriad of ways to get creative in how you engage and excite fans, … Read the whole story