VidBlog
by P.J. Bednarski, Staff Writer
Cigarettes--the kind you light and kind you don't--have gotten prominent and rather loving exposure on "House of Cards" last season and this one, too. Unlike most placements that go on … Read the whole story
by Wayne Friedman
As with other cable companies, Cablevision Systems continues to lose video subscribers, but Cablevision revenues in the fourth quarter were 4.5% higher to $1.58 … Read the whole story
COMMENTARY
by Eric Korsh
Many people, myself included, have spent time thinking and writing about the differences between native digital content creators and TV/traditional content creators. In general, … Read the whole story
by Tyler Loechner
The multi-year "year of mobile" has spilled into 2014, and marketers are once again expected to ramp up mobile ad spend. Agency trading desks … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a January 2014 Harris Poll for The Webby Awards, and summarized by eMarketer, 68% of 18-to-34-year-old social media users surveyed were somewhat … Read the whole story
by Mark Walsh
Ad exchange OpenX on Wednesday continued its mobile expansion, announcing the launch of a private exchange geared specifically to native mobile ads. The real-time … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
With its new movies app, Disney is trying to move to tablets a DVD collection experience that transformed TV viewing long ago. It recognizes … Read the whole story
by Erik Sass
Univision has selected Ooyala to help power its new TV Everywhere initiative, which aims to extend the reach of Univision programming across all screens, … Read the whole story
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by Tyler Loechner
Publicis Groupe's VivaKi on Tuesday announced it has joined the OpenVV consortium, which offers a viewability tool for in-stream ads. The OpenVV group was … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Not sure if it's true or not, but it's just too hilarious to ignore. Selfies may be to blame for an increase in the … Read the whole story