Video Daily
Friday, March 28, 2014
  • Red Bull's 'First Descent' Is High Quality But Low Engagement

    The realization came, as realizations tend to do, at a Billy Joel concert. It was Friday night around 10:20 p.m. and I found myself … Read the whole story

  • CPMs Highest Among TV Broadcast Nets, Online Video Limited

    TV broadcast networks cost-per-thousand viewer prices are still tops among all media in 2013 -- with digital in-stream video CPMs higher than cable TV. … Read the whole story

  • Mediations On Agency Disintermediation

    The notion that media owners might sell media directly to brand marketers on a widespread basis has always seemed improbable to us. Google's rise … Read the whole story

  • Broadband Consumers Big On TV, Millennials Favor Internet Set-Top

    Overall, 14% of U.S. broadband homes currently use Internet set-top box devices, like Google's Chromecast, Roku or Apple TV to access video content. Heavy … Read the whole story

  • Tech Won't Sweeten The Commute

    It's hard to pretend you're cruising through Moab in that new [blank]-mobile with sexy, hip boys and girls in the back seat twerking to … Read the whole story

  • PubMatic's Goel: Programmatic Opportunities Will Only Grow

    Re/code has published an article written by Rajeev Goel, co-founder and CEO of PubMatic, who argues that even though programmatic advertising has already seen … Read the whole story

  • Ultra HDTV Growth Should Soar In A Decade

    Ultra HDTV sets are steadily growing -- but they won't reach a dominant majority of U.S. TV homes that currently have HDTV for another … Read the whole story