VidBlog
by P.J. Bednarski, Staff Writer
This summer, The CW, that little network owned by CBS, will debut "Backpackers." What will make this series a little different is that "Backpackers" has been around for awhile, on … Read the whole story
by Wayne Friedman
NBCUniversal could be selling some of its TV advertising inventory, as well as its digital advertising inventory, using programmatic or private exchanges for this … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
At the MediaPost Video Insider Summit Tuesday morning, Simulmedia CRO John Piccone said that programmatic wants to be media on autopilot, but other panelists … Read the whole story
by Wayne Friedman
Video-on-demand viewing continues to climb -- especially for TV programming. Programming from broadcast and cable networks saw a 17% increase in time spent viewing … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
How-to searches related to tax preparation rose 37% since 2012, and this year began to trend earlier in the season compared with 2013, suggesting … Read the whole story
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by Amy Corr
Tremor Video hired Christine Kubisztal and Kevin Blaine to lead the Midwest and west coast enterprise sales teams, respectively. Read the whole story
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by Joe Mandese
Rentrak this morning released data estimating that broadcast prime-time viewing of video-on-demand programming grew 24% over the past year. The year-over-year analysis, which is … Read the whole story
by Aaron Baar
According to new research from Centris, 40% of pay-TV households said they would be likely to cancel their TV service and replace it with … Read the whole story
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by Tyler Loechner
Video ad network Coull has introduced a new ad technology, dubbed the VAST-O-Matic, which it says converts traditional display ads to IAB-compliant in-video overlays. Read the whole story