VidBlog
How do you solve a problem like massive popularity and an over supply of content? You start Google Preferred, the YouTube slice of the top YouTube video sites for advertisers … Read the whole story
Octoly, a new brand management software company that helps YouTube advertisers, earlier this week launched a beta test of two new products, Suite360 and … Read the whole story
At a time when a rapidly expanding "TV universe" is poised to explode into an even more expansive "video universe," Nielsen is releasing new … Read the whole story
Its ambitious AOL On schedule dotes on heroes and life-changing moments, in a more or less agreeable way. Tim Armstrong positions AOL as a … Read the whole story
Music to mobile media planners' ears, Hulu on Wednesday said it plans to stream select TV shows on mobile devices by the summer. Luring … Read the whole story
Scripps Networks Interactive wooed the pants off ad buyers on Wednesday. Among other offerings, SNI showed off "Star Salvation," an online series that will … Read the whole story
Moving to simplify the delivery of interactive advertising on cable systems, big cable TV operator Cablevision Systems Corp. has made a deal with ActiveVideo's … Read the whole story
- COMMENTARY
It's been said that those who ignore the past are doomed to repeat it. This week, in "New Challenges Chip Away at Cable's Pillar … Read the whole story
COMMENTARYCNNx is a reimagining of how we might consume news in a highly personal, on-demand world. It begs the question of how marketers can … Read the whole story
- COMMENTARY
Federal Communications Commission Chairman Tom Wheeler continues to insist that his latest proposal for regulating broadband won't destroy open Internet principles. But consumer advocates … Read the whole story
- COMMENTARY
ClickZ on Wednesday posted a commentary piece written by Ben Plomion, VP of marketing at Chango, saying that programmatic media-buying is "finally [proving] the … Read the whole story
- COMMENTARY
Check out your email marketing and question-formulating smarts. Read the whole story
