Everybody is buzzing about AT&T's proposed $49 billion acquisition of DirecTV, but now is a good time to remember that just a few weeks ago, AT&T and The Chernin Group … Read the whole story
AT&T has reached an agreement to buy the biggest satellite TV provider, DirecTV, in a cash and stock deal worth $48.5 billion. The deal, … Read the whole story
Months of whisperings and public murmurings have finally led to the unveiling of Amazon's over-the-top (OTT) device, the fireTV. Myriad of articles have focused … Read the whole story
OVGuide.com and Google will release the first Google Glass app that enables online video aggregation and streaming of video assets. The app, developed by … Read the whole story
Digital over-the-top distributors of TV channels and content may be able to please even more consumers by catering to their a la carte desires. … Read the whole story
Dax Hamman, chief product officer at Chango, wants people to stop saying programmatic is limited. In a blog post on iMedia Connection, Hamman writes … Read the whole story
Notes a GM spokesperson: "It's a creative way to express the fact that the next-generation Escalade is significantly upgraded, especially the interior. And it's … Read the whole story
In what is likely the first visible peek into the behavior of consumers using so-called "dark social" media, some first-of-its-kind data suggests that strikingly … Read the whole story
Even as the iPhone becomes a ubiquitous device, Apple continues to brand itself as a luxury product. The latest Bentley video project was produced … Read the whole story
For Facebook to be a serious player in video advertising, media buyers need more insight into how its videos perform. The current analytics are, … Read the whole story
Score one for comScore in its battle for dominance of Madison Avenue's digital currency, as Interpublic's Mediabrands names it a "strategic partner" for digital … Read the whole story
I'm pretty sure that what I'm about to say is the internet equivalent of poking a kitten with a sharp stick. Read the whole story