VidBlog
by P.J. Bednarski, Staff Writer
Maker Studios unveiled Maker. TV earlier this month. Now there is a report that Fullscreen, another major YouTube multichannel network force, is planning its own on-demand site-- aimed exactly at … Read the whole story
by Laurie Sullivan
Omnicom Media Group announced Tuesday a first-of-its-kind deal with Twitter that integrates the agency's programmatic ad-buying unit Accuen with the social network's mobile ad … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
More video viewing drives more TV viewing. That's the finding of a Viacom study on TV Everywhere revealing that consumers who use the apps … Read the whole story
by Wayne Friedman
Another senior Disney-ABC Television executive is departing the company: ESPN Executive Chairman George Bodenheimer will leave the company at the end of this week. Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Even as the industry expresses shock at advertiser-supported publications selling advertising space to advertisers, magazines and newspapers are tripping over one another to actually, … Read the whole story
by Sarah Mahoney
Scheduled to hit stores in mid-September, the line includes 50 items of apparel and lingerie, priced from $18 to $90, with shoes and accessories … Read the whole story
COMMENTARY
by Joseph Jaffe
I had the pleasure of being the keynote speaker at the Canadian Marketing Association's President's Dinner on Monday night. Being the provocateur and contrarian … Read the whole story
by Karl Greenberg
Fiat's new Godzilla ad has started running on TV screens nationwide. But thousands of those screens aren't in front of a sofa. They are … Read the whole story
by Tyler Loechner
Human Demand, a mobile demand-side platform (DSP), on Tuesday announced it has acquired eDealya, a mobile data management platform (DMP). The acquisition brings additional … Read the whole story